IDD Has Appointed Jewellery Business Veteran Kendra Bridelle as President of the IDD Luxe Division

(PRESS RELEASE) Kendra Bridelle was appointed President of the luxurious division of IDD, by CEO Alok Mehta. She will likely be accountable for the division’s progress technique together with branding, advertising and marketing, merchandising and partnership growth, specializing in model positioning, income efficiency, operations and buyer satisfaction.

“Kendra comes extremely really helpful as a pacesetter {and professional} who breathes new life into present or new manufacturers. Her management and experience are precisely what we have to full our rising dream crew. The addition of her function will proceed to set the tempo for our fast-growing, modern, and award-winning, lab-grown diamond trend assortment known as Skyset, and our tech-forward, bespoke diamond engagement ring assortment, Moze,” says Alok Mehta, CEO of IDD.

“The chance to hitch and lead the crew to construct two wonderful luxurious manufacturers is one thing I couldn’t go up. I’m additionally excited to work with Brad Campbell, Director of Gross sales, who will proceed to give attention to partnering with our retailers and rising our distribution channels,” says Kendra Bridelle. “Skyset and Moze give us the flexibility to draw retailers for the quickly increasing lab grown market in addition to launch a novel strategy to diamond engagement rings.”

Bridelle was most not too long ago Vice President of Gross sales for Judith Ripka, owned by Xcel Manufacturers, accountable for constructing the crew and executing the gross sales and advertising and marketing technique for the wholesale division. Previous to this place, she held a number of management roles together with Vice President of Wholesale for Thomas Sabo, Director of Gross sales for Freida Rothman, Vice President of Gross sales for Tache Jewellery and Founder and CEO of her personal line, Kendra Bridelle and LusciousS by Kendra Bridelle.

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She is the Worldwide Previous President of the Ladies’s Jewellery Affiliation, and at the moment sits on the board because the Audit Chair and committee member for the WJA fortieth Anniversary Celebration.